Header
Image from Coce

Introduction to electronic commerce Efraim Turban ... [et al.].

Contributor(s): Material type: TextTextPublication details: Upper Saddle River, NJ : Pearson/Prentice Hall, 2011.Edition: 3rd edDescription: xlii, 495 pages : illustration ; 26 cmISBN:
  • 0136109233
  • 9780136109235
Subject(s): LOC classification:
  • HF5548.32 .I57 2011
Online resources:
Contents:
Overview of electronic commerce -- E-marketplaces : strictures and mechanisms -- Retailing in electronic commerce : products and services -- Online consumer behavior, market research, and advertising -- B2B E-commerce -- Innovative systems : from E-government and E-learning and C2C commerce -- The web 2.0 environment and social networks -- Mobile computing and commerce -- EC security and fraud protection -- Electronic payment systems, order fulfillment, and other services -- E-commerce strategy and implementation : globalization, SMEs, regulatory and ethical issues -- Launching a successful online business and EC projects.
Tags from this library: No tags from this library for this title. Log in to add tags.
Star ratings
    Average rating: 0.0 (0 votes)
Holdings
Item type Current library Call number Status Barcode
Red Spot Albukhary International University LEVEL 2 HF 5548.32 .I57 2011 (Browse shelf(Opens below)) Available 1100003958
Open Shelf Albukhary International University LEVEL 2 HF 5548.32 .I57 2011 (Browse shelf(Opens below)) Available 1100018747
Red Spot Albukhary International University LEVEL 2 HF 5548.32 .I57 2011 (Browse shelf(Opens below)) Available 1100016633
Open Shelf Albukhary International University LEVEL 2 HF 5548.32 .I57 2011 (Browse shelf(Opens below)) Available 1100016641
Open Shelf Albukhary International University LEVEL 2 HF 5548.32 .I57 2011 (Browse shelf(Opens below)) Available 1100016640
Open Shelf Albukhary International University LEVEL 2 HF 5548.32 .I57 2011 (Browse shelf(Opens below)) Available 1100016639
Open Shelf Albukhary International University LEVEL 2 HF 5548.32 .I57 2011 (Browse shelf(Opens below)) Available 1100016638
Open Shelf Albukhary International University LEVEL 2 HF 5548.32 .I57 2011 (Browse shelf(Opens below)) Available 1100016637
Open Shelf Albukhary International University LEVEL 2 HF 5548.32 .I57 2011 (Browse shelf(Opens below)) Available 1100016636
Open Shelf Albukhary International University LEVEL 2 HF 5548.32 .I57 2011 (Browse shelf(Opens below)) Available 1100016635
Open Shelf Albukhary International University LEVEL 2 HF 5548.32 .I57 2011 (Browse shelf(Opens below)) Available 1100016634
Open Shelf Albukhary International University LEVEL 2 HF 5548.32 .I57 2011 (Browse shelf(Opens below)) Available 1100003957
Total holds: 0

Prev. ed. published under author: Efraim Turban.

Includes bibliographical references and index.

Overview of electronic commerce -- E-marketplaces : strictures and mechanisms -- Retailing in electronic commerce : products and services -- Online consumer behavior, market research, and advertising -- B2B E-commerce -- Innovative systems : from E-government and E-learning and C2C commerce -- The web 2.0 environment and social networks -- Mobile computing and commerce -- EC security and fraud protection -- Electronic payment systems, order fulfillment, and other services -- E-commerce strategy and implementation : globalization, SMEs, regulatory and ethical issues -- Launching a successful online business and EC projects.

There are no comments on this title.

to post a comment.

© Copyrights Albukhary International University Library. All rights reserved.