Stand out social marketing : 6 keys to rise above the noise, differentiate your brand, and build an outstanding online presence / by by Mike Lewis.
Material type:
TextLanguage: ENG Publication details: New York : McGraw-Hill, c2013.Description: xxxi, 286 pages. : illustration. ; 23 cmISBN: - 9780071794961
- HF 5415. L49 2013
Contents:
Developing building blocks for success -- Achieving growth by adhering to mission, vision, and values -- Leadership from anywhere (and everywhere) -- Doing well by doing good: integrating philanthropy with business strategy -- Delivering unsurpassed value -- Measuring for excellence (again and again) -- Fostering customer loyalty and building community -- Creating marketing strategies to leverage extreme competitive advantages -- Thriving in change -- Managing crises: moments of truth.
| Cover image | Item type | Current library | Home library | Collection | Shelving location | Call number | Materials specified | Vol info | URL | Copy number | Status | Notes | Date due | Barcode | Item holds | Item hold queue priority | Course reserves | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Open Shelf | Albukhary International University LEVEL 2 | HF 5415 .L49 2013 (Browse shelf(Opens below)) | Available | 1100027281 |
Total holds: 0
Developing building blocks for success -- Achieving growth by adhering to mission, vision, and values -- Leadership from anywhere (and everywhere) -- Doing well by doing good: integrating philanthropy with business strategy -- Delivering unsurpassed value -- Measuring for excellence (again and again) -- Fostering customer loyalty and building community -- Creating marketing strategies to leverage extreme competitive advantages -- Thriving in change -- Managing crises: moments of truth.
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