Blogging to drive business : create and maintain valuable customer connections / by Eric Butow & Rebecca Bollwitt.
Material type:
TextPublication details: Indianapolis, Indiana : Que, c2013.Edition: Second editionDescription: xiv, 268 pages : illustrations ; 23 cmISBN: - 9780789749949
- 0789749947
- HF 5415.1265 .B88 2013
| Cover image | Item type | Current library | Home library | Collection | Shelving location | Call number | Materials specified | Vol info | URL | Copy number | Status | Notes | Date due | Barcode | Item holds | Item hold queue priority | Course reserves | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Open Shelf | Albukhary International University LEVEL 2 | HF 5415.1265 .B88 2013 (Browse shelf(Opens below)) | Available | 1100027240 |
Includes index.
Blogging can help you deepen customer loyalty, reach new customers, gain indispensable feedback, and drive more sales. This no-nonsense guide shows how to craft a business blog that does all that, and more-building your business and increasing your profits.
Why are blogs so important? -- Making the most of your blog with marketing tools -- Creating a blogging strategy -- Blogging responsibly -- Choosing a blog topic -- Designing your blog? -- Who will write the blog? -- Getting eyeballs to your blog -- Getting interactive with multimedia blogging -- Taking advantage of Web 3.0 blogs -- Maximizing your blog's ROI.
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