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Basic marketing : a global-managerial approach / by William D. Perreault Jr. , and E. Jerome McCarthy

By: Contributor(s): Material type: TextTextPublication details: India : Tata McGraw-Hill Education India, c2005Edition: 15th edition (revised)Description: xviii, 844 pages : illustrations ; 24 cmISBN:
  • 0070620180
  • 9780070620186
Subject(s): LOC classification:
  • HF 5415.13  .P48 2005
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Holdings
Item type Current library Call number Status Barcode
Open Shelf Albukhary International University LEVEL 2 HF 5415.13 .P48 2005 (Browse shelf(Opens below)) Available 1100027092
Audio-visual Materials Albukhary International University LEVEL 1 HF 5415.13 .P48 2005 (Browse shelf(Opens below)) Available 1100027093
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