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Strategic brand management : building, measuring, and managing brand equity / Kevin Lane Keller.

By: Material type: TextPublication details: Delhi : Pearson, c2011.Edition: 3rd edDescription: xxiii, 695 p.: ill.; 26 cmISBN:
  • 9788131756898
Subject(s): LOC classification:
  • HD 69 .B7 \b .K45 2011
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Holdings
Cover image Item type Current library Home library Collection Shelving location Call number Materials specified Vol info URL Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Open Shelf Albukhary International University LEVEL 2 HD 69 .B7 .K45 2011 (Browse shelf(Opens below)) Available 1100026204
Total holds: 0

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