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Brilliant online marketing : how to use the internet to market your business online / by Alex Blyth.

By: Material type: TextPublication details: New York : Pearson, c2010 Description: ix, 163 pages ; 23cmISBN:
  • 9780273737452
Subject(s): LOC classification:
  • HF 5415.1265  .B59 2010
Contents:
Ten online marketing mistakes to avoid -- Your website / your conversion engine -- Search engine optimisation -- Search engine marketing -- Online advertising -- E-mail marketing -- Blogging -- Social media -- Online pr -- Mobile marketing.
Summary: Brilliant Online Marketing covers every aspect of online marketing from website design right through to cutting-edge techniques from the online lead generation. Free from 'technobabble' and jargon it will appeal to anyone who wants to learn how to make the most of this fast-moving and exciting marketing channel. This book will show you how to use email, blogging, social networking and online media to reach your customers. Focussed on actions that produce results, online support is also available through author's website www.alex-blyth.co.uk
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Holdings
Cover image Item type Current library Home library Collection Shelving location Call number Materials specified Vol info URL Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Open Shelf Albukhary International University LEVEL 2 HF 5415.1265 .B59 2010 (Browse shelf(Opens below)) Available 1100026181
Total holds: 0

Includes index.

Ten online marketing mistakes to avoid -- Your website / your conversion engine -- Search engine optimisation -- Search engine marketing -- Online advertising -- E-mail marketing -- Blogging -- Social media -- Online pr -- Mobile marketing.

Brilliant Online Marketing covers every aspect of online marketing from website design right through to cutting-edge techniques from the online lead generation. Free from 'technobabble' and jargon it will appeal to anyone who wants to learn how to make the most of this fast-moving and exciting marketing channel.

This book will show you how to use email, blogging, social networking and online media to reach your customers. Focussed on actions that produce results, online support is also available through author's website www.alex-blyth.co.uk

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