The 11 immutable laws of internet branding / Al Ries and Laura Ries.

By:

Ries, Al

Contributor(s):

Ries, Laura

Material type:

TextPublication details: London: Profile Books, c2002.Description: viii, 175 p.; 20 cmISBN:

9781861976000
1861976003

Subject(s):

LOC classification:

HD 69 .B7 \b .R547 2002

Summary: The Internet is the first major new communication medium to be introduced since television and businesses ignore it at their peril. The authors divulge their revolutionary strategies needed to successfully build a company, product or service into a profitable brand using the Internet.

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Holdings
Cover image	Item type	Current library	Home library	Collection	Shelving location	Call number	Materials specified	Vol info	URL	Copy number	Status	Notes	Date due	Barcode	Item holds	Item hold queue priority	Course reserves
	Open Shelf	Albukhary International University LEVEL 2				HD 69 .B7 .R547 2002 (Browse shelf(Opens below))					Available			1100027639

Total holds: 0

The Internet is the first major new communication medium to be introduced since television and businesses ignore it at their peril. The authors divulge their revolutionary strategies needed to successfully build a company, product or service into a profitable brand using the Internet.

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