Marketing management : a strategic decision-making approach / by John W. Mullins, Orville C. Walker, Jr.

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Material type: Text

TextPublication details: New York : McGraw-Hill, 2013 Edition: 8th EditionDescription: xxi, 547 pages : illustrations ; 26 cmISBN:

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Holdings
Item type	Current library	Call number	Status	Barcode
Open Shelf	Albukhary International University LEVEL 2	HF 5415.13 .M855 2013 (Browse shelf(Opens below))	Available	1800002316
Open Shelf	Albukhary International University LEVEL 2	HF 5415.13 .M855 2013 (Browse shelf(Opens below))	Available	1100024138

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Includes index

Includes bibliographical references

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