The marketing plan workbook / by John Westwood.

By:

Westwood, John, 1947-

Material type:

TextSeries: The Sunday times business enterprise guidePublication details: London ; Sterling, VA : Kogan Page, c2005.Description: xiii, 360 pages : illustrations, map ; 24 cmISBN:

0749445165
074944178X
9780749445164

Subject(s):

LOC classification:

HF 5415.13 .W48 2005

Summary: The Marketing Plan Workbook is a practical introduction to understanding the principles of marketing planning to help you prepare a marketing plan.

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Holdings
Cover image	Item type	Current library	Home library	Collection	Shelving location	Call number	Materials specified	Vol info	URL	Copy number	Status	Notes	Date due	Barcode	Item holds	Item hold queue priority	Course reserves
	Open Shelf	Albukhary International University LEVEL 2				HF 5415.13 .W48 2005 (Browse shelf(Opens below))					Available			1100023311

Total holds: 0

Includes bibliographical references and indexes.

The Marketing Plan Workbook is a practical introduction to understanding the principles of marketing planning to help you prepare a marketing plan.

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