Services marketing : integrating customer focus across the firm / Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler.
Material type: TextPublication details: New York, NY : McGraw-Hill Irwin, c2013.Edition: 6th edDescription: xxvii, 642 p. : ill. ; 26 cmISBN:
TextPublication details: New York, NY : McGraw-Hill Irwin, c2013.Edition: 6th edDescription: xxvii, 642 p. : ill. ; 26 cmISBN: - 9780071086967 (Int'l ed.)
- 007108696X (Int'l ed.)
- 0078112052
- 9780078112058 (alk. paper)
- HD 9980.5 \b .Z46 2013
| Item type | Current library | Call number | Status | Barcode | |
|---|---|---|---|---|---|
| Open Shelf | Albukhary International University LEVEL 2 | HD 9980.5 .S37 2009 (Browse shelf(Opens below)) | Available | 1100027077 | |
| Open Shelf | Albukhary International University LEVEL 2 | HD 9980.5 .Z46 2013 (Browse shelf(Opens below)) | Available | 1100032170 | |
| Open Shelf | Albukhary International University LEVEL 2 | HD 9980.5 .Z452 2013 (Browse shelf(Opens below)) | Available | 1100023218 | |
| Open Shelf | Albukhary International University LEVEL 2 | HD 9980.5 .Z458 2013 (Browse shelf(Opens below)) | Available | 1100024157 | |
| Open Shelf | Albukhary International University LEVEL 2 | HD 9980.5 .Z45 2011 (Browse shelf(Opens below)) | Available | 1100010869 | |
| Open Shelf | Albukhary International University LEVEL 2 | HD 9980.5 .S47 2008 (Browse shelf(Opens below)) | Available | 1100010868 | 
                                            
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                         Includes bibliographical references and index.
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