Retail strategies : understanding why we shop/ Jim Pooler

By:

Pooler., Jim

Material type: Text

TextPublication details: New Delhi: Jaico Publishing , 2008Description: 206 pages; ill.: 23 cmISBN:

9788179929254

Subject(s):

Retail trade

LOC classification:

HF5415.32 .P66 2008

Contents:

How shopping has changed -- Shopping outside the box -- The shopping information gap -- The reasons why we shop today -- The mindset of shopping -- Shopping from the heart -- The passionate shopper -- Emotional rewards -- Shopping in the demographic stages of life -- The challenge for retailers -- The levels of retail need -- Retail strategies -- Internet retailing.

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Holdings
Item type	Current library	Call number	Status	Barcode
Open Shelf	Albukhary International University LEVEL 2	HF 5415.32 .P66 2008 (Browse shelf(Opens below))	Available	1100015633

Total holds: 0

How shopping has changed --
Shopping outside the box --
The shopping information gap --
The reasons why we shop today --
The mindset of shopping --
Shopping from the heart --
The passionate shopper --
Emotional rewards --
Shopping in the demographic stages of life --
The challenge for retailers --
The levels of retail need --
Retail strategies --
Internet retailing.

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