Strategy for action-- I : the logic and context of strategic management / Giorgio Gandellini, Alberto Pezzi, Daniela Venanzi.
Material type:
- 9788847024861
- HD 30.28 \b .G364 2012
Item type | Current library | Call number | Status | Barcode | |
---|---|---|---|---|---|
Open Shelf | Albukhary International University LEVEL 2 | HD 30.28 .G364 2012 (Browse shelf(Opens below)) | Available | 1100024972 |
Overview of the series and of the first volume --
Part I: Defining and understanding strategic management --
1. What is strategy? --
2. The source of the company's wealth --
3. The importance (and usefulness) of modeling --
4. A simplified conceptual model --
5. The S-shaped curve and the opportunity costs. --
6. The relationship between investments and value: direct and indirect tools, and professional resources --
7. Translation of the above concepts into spreadsheett models. --
8 Structure and contents of the subsequent chapters --
Appendix I --
Part II: Environmental analysis --
9. Environmental variables: internal, industry, social, stakeholders --
10. SWOT analysis --
11. Porter's five forces --
12. Industry and corporate value chain --
13. RBW and distinctive competencies --
14. Holdup and slack --
Appendix II --
Short introduction to the second volume --
References.
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