Principles of advertising & IMC / Tom Duncan.

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TextPublication details: Chicago, IL : McGraw-Hill/Irwin, c2005.Description: xxvii, 774 p. : col. ill. ; 29 cmISBN:

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Holdings
Item type	Current library	Call number	Status	Barcode
Open Shelf	Albukhary International University LEVEL 2	HF 5415.13 .D86 2005 (Browse shelf(Opens below))	Available	1100011137
Audio-visual Materials	Albukhary International University LEVEL 1	HF 5415.13 .D86 2005 (Browse shelf(Opens below))	Available	1100011138

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