Marketing halal : Creating new economy, new wealth / by Liow Ren Jan.

By:

Jan, Liow Ren

Material type: Text

TextPublication details: Petaling Jaya : MPH Group Pub, c2012.Description: 183 p. : ill. ; 15 cmISBN:

9789674150020
9674150021

Subject(s):

Contents:

Chapter 1. Going into the Halal business -- Chapter 2. The essence of Halal -- Chapter 3. Running a Halal business -- Chapter 4. Halal compliance -- Chapter 5. Marketing Halal -- Chapter 6. Halal new economy -- Chapter 7. Back to basics -- Chapter 8. Halal success stories in Malaysia.

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Holdings
Item type	Current library	Call number	Status	Barcode
Open Shelf	Albukhary International University LEVEL 2	HF 5475 .I74 .L56 2012 (Browse shelf(Opens below))	Available	1100027309

Total holds: 0

Chapter 1. Going into the Halal business --
Chapter 2. The essence of Halal --
Chapter 3. Running a Halal business --
Chapter 4. Halal compliance --
Chapter 5. Marketing Halal --
Chapter 6. Halal new economy --
Chapter 7. Back to basics --
Chapter 8. Halal success stories in Malaysia.

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