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The global business environment : meeting the challenges / by Janet Morrison.

Contributor(s): Material type: TextTextLanguage: ENG Publication details: Houndmills, Basingstoke, Hampshire ; New York : Palgrave Macmillan, 2011.Edition: 3rd edDescription: xxx, 486 pages. : illustration. (some col.), color. maps ; 25 cmISBN:
  • 9780230210257
Subject(s): LOC classification:
  • HF 1359 .M67 2011
Contents:
Machine generated contents note: -- Introduction -- PART I: THE BUSINESS IN THE GLOBAL ENVIRONMENT -- Introduction to the Business Enterprise -- Globalisation and the Business Environment -- PART II: ECONOMIES AND MARKETS -- National Economies in the Global Environment -- International Trade and Global Competition -- Strategies for Globalisation -- PART III: SOCIETIES IN THE INTERNATIONAL ENVIRONMENT -- Cultural and Social Environments -- Political Environments -- Legal Environments -- PART IV: GLOBAL ISSUES AND BUSINESS -- Financial Markets -- Technology and Innovation -- Ecology and Climate Change -- Ethics and Corporate Social Responsibility -- Conclusions: Globalisation Revisited.
Summary: "This book offers an accessible and engaging introduction to the business environment, covering the economic, political, social, legal, cultural, technological and financial dimensions to provide a comprehensive overview of the global environment within which businesses operate"-- |c Provided by publisher.
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Holdings
Item type Current library Call number Status Barcode
Open Shelf Albukhary International University LEVEL 2 HF 1359 .M67 2011 (Browse shelf(Opens below)) Available 1100009916
Total holds: 0

Rev. ed. of: The international business environment / Janet Morrison. 2006.

Includes bibliographical references and indexes.

Machine generated contents note: -- Introduction -- PART I: THE BUSINESS IN THE GLOBAL ENVIRONMENT -- Introduction to the Business Enterprise -- Globalisation and the Business Environment -- PART II: ECONOMIES AND MARKETS -- National Economies in the Global Environment -- International Trade and Global Competition -- Strategies for Globalisation -- PART III: SOCIETIES IN THE INTERNATIONAL ENVIRONMENT -- Cultural and Social Environments -- Political Environments -- Legal Environments -- PART IV: GLOBAL ISSUES AND BUSINESS -- Financial Markets -- Technology and Innovation -- Ecology and Climate Change -- Ethics and Corporate Social Responsibility -- Conclusions: Globalisation Revisited.

"This book offers an accessible and engaging introduction to the business environment, covering the economic, political, social, legal, cultural, technological and financial dimensions to provide a comprehensive overview of the global environment within which businesses operate"-- |c Provided by publisher.

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