Essentials of marketing : a global-managerial approach / William D. Perreault, Jr., and E. Jerome McCarthy.

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TextSeries: McGraw-Hill/Irwin series in marketingPublication details: Boston: McGraw-Hill, c2006.Edition: 10th editionDescription: xl, 638 pages: color illustrations; 28 cm. + 1 CD-ROM (4 3/4 in.)ISBN:

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Holdings
Item type	Current library	Call number	Status	Barcode
Open Shelf	Albukhary International University LEVEL 2	HF 5415 .P47 2006 (Browse shelf(Opens below))	Available	1200001710
Open Shelf	Albukhary International University LEVEL 2	HF 5415 .P47 2006 (Browse shelf(Opens below))	Available	1200001709
Audio-visual Materials	Albukhary International University LEVEL 1	HF 5415 .P47 2006 (Browse shelf(Opens below))	Available	1200003415
Audio-visual Materials	Albukhary International University LEVEL 1	HF 5415 .P47 2006 (Browse shelf(Opens below))	Available	1200003414

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Includes bibliographical references and indexes

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