Evaluating marketing actions and outcomes / edited by Arch G. Woodside.

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Material type: Text

TextPublication details: Oxford : Elsevier, 2003.Description: viii, 663 p. ; 24 cmISBN:

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Holdings
Item type	Current library	Call number	Status	Barcode
Open Shelf	Albukhary International University LEVEL 2	HF 5415.13 .E83 2003 (Browse shelf(Opens below))	Available	1100009411

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