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Now, build a great business! : 7 ways to maximize your profits in any market / Mark Thompson and Brian Tracy ; foreword by Frances Hesselbein.

By: Contributor(s): Material type: TextTextLanguage: English Publication details: New York : American Management Association, c2011Description: xxii, 228 p. ; 24 cmISBN:
  • 9780814416976
Subject(s): LOC classification:
  • HD 57.7 \b .T56 2011
Contents:
Contents Foreword by Frances Hesselbein xiii Preface by Marshall Goldsmith xv Acknowledgments xvii I N T RODUCTION x x i CHAPTER 1 Become a Great Leader 1 CHAPTER 2 Develop a Great Business Plan 35 CHAPTER 3 Surround Yourself with Great People 61 CHAPTER 4 Offer a Great Product or Service 91 CHAPTER 5 Design a Great Marketing Plan 115 CHAPTER 6 Perfect a Great Sales Process 148 CHAPTER 7 Create a Great Customer Experience 178 APPENDIX Now, Build a Great Life! 205 Index 215
Summary: No matter the industry or economic conditions you face, you can build a successful business. Bestselling business authority Mark Thompson and international success expert Brian Tracy reveal seven powerful principles to help you in Now, Build a Great Business!, a fast-moving and engaging guide on your path to extraordinary results.
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Item type Current library Call number Status Barcode
Open Shelf Albukhary International University LEVEL 2 HD 57.7 .T56 2011 (Browse shelf(Opens below)) Available 1100008353
Total holds: 0

Become a great leader -- Develop a great business plan -- Surround yourself with great people -- Offer a great product or service -- Design a great marketing plan -- Perfect a great sales process -- Create a great customer experience -- Appendix : now, build a great life!
Includes index.
The seven most crucial components of business growth!

Contents Foreword by Frances Hesselbein xiii Preface by Marshall Goldsmith xv Acknowledgments xvii I N T RODUCTION x x i CHAPTER 1 Become a Great Leader 1 CHAPTER 2 Develop a Great Business Plan 35 CHAPTER 3 Surround Yourself with Great People 61 CHAPTER 4 Offer a Great Product or Service 91 CHAPTER 5 Design a Great Marketing Plan 115 CHAPTER 6 Perfect a Great Sales Process 148 CHAPTER 7 Create a Great Customer Experience 178 APPENDIX Now, Build a Great Life! 205 Index 215

No matter the industry or economic conditions you face, you can build a successful business. Bestselling business authority Mark Thompson and international success expert Brian Tracy reveal seven powerful principles to help you in Now, Build a Great Business!, a fast-moving and engaging guide on your path to extraordinary results.

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