Winning strategies for business / Rajat Kanti Baisya.

By:

Baisya, Rajat Kanti

Material type: Text

TextLanguage: English Publication details: Los Angeles: Response Books, c2010.Description: xxviii, 256 p.: ill.; 22 cmISBN:

9788132104421

Subject(s):

LOC classification:

HD 30.28 \b .B357 2010

Contents:

Foreword - Charles Wilson Preface Introduction Strategy Development Process-Basic Approach Impact of New Economic Policy on Business Core strategies for Survival Creating Competitive Advantage Corporate Growth Strategy Portfolio Management Globalization and New Order Organization Competitiveness Managing Innovation and Creativity Corporate Excellence Cases Studies Appendix I: McKinsey's Economic Reform Route for India Appendix II: Global Competitiveness Index 2008-09 Glossary Bibliography Index

Summary: Brings various business tools that managers need for surviving business challenges and succeeding in the dynamic economic environment of today. This title provides a holistic and contemporary lesson on strategic management by encompassing areas like strategy development, growth, mergers, globalization, innovation, and portfolio management.

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Holdings
Item type	Current library	Call number	Status	Barcode
Open Shelf	Albukhary International University LEVEL 2	HD 30.28 .B357 2010 (Browse shelf(Opens below))	Available	1100009369

Total holds: 0

Brings various business tools that managers need for surviving business challenges and succeeding in the dynamic economic environment of today. This title provides a holistic and contemporary lesson on strategic management by encompassing areas like strategy development, growth, mergers, globalization, innovation, and portfolio management.

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