The origin of brands : how product evolution creates endless possibilities for new brands / Al Ries and Laura Ries.

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TextPublication details: New York, NY : HarperCollins, c2005.Description: x, 308 p.: ill.; 21 cmISBN:

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Holdings
Cover image	Item type	Current library	Home library	Collection	Shelving location	Call number	Materials specified	Vol info	URL	Copy number	Status	Notes	Date due	Barcode	Item holds	Item hold queue priority	Course reserves
	Open Shelf	Albukhary International University LEVEL 2				HD 69 .B7 .R54 2005 (Browse shelf(Opens below))					Available			1100006539

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