The origin of brands : how product evolution creates endless possibilities for new brands / Al Ries and Laura Ries.

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Material type: Text

TextPublication details: New York, NY : HarperCollins, c2005.Description: x, 308 p.: ill.; 21 cmISBN:

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Holdings
Item type	Current library	Call number	Status	Barcode
Open Shelf	Albukhary International University LEVEL 2	HD 69 .B7 .R54 2005 (Browse shelf(Opens below))	Available	1100006539

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